by William | Book Reviews
I picked up Networking is Not Working by Derek Coburn because I’m making a more concerted effort to understand and engage with the professional network around my business. As I’ve sought to engage, I’ve joined professional meet up events, set up...
by William | Book Reviews
The Psychology of Sales Call Reluctance by George Dudley and Shannon Goodson is a critical and scientific look at a problem that plagues a lot of industries besides those with highly visible sales forces: Fear of Self Promotion. The Psychology of the Fear of Self...
by William | Book Reviews
The concept of power is hard to nail down. Its meaning depends a lot on where you’re standing. Sometimes no sooner than you identify it, it’s gone. Said incompletely, having power means being able to get what you want. The 48 Laws of Power by Robert...
by William | Book Reviews
The Education of a Photographer compiled by Charles Traub, Steven Heller and Adam Bell is a collection of essays, articles, and interviews from the past and present of the photographic discipline. The point is inspiration, not education. In fact, there’s almost...
by William | Book Reviews
Photography: A Critical Introduction is an academic game of-catch up in the history of photographic development, and especially the debates around those developments. It was a good, exhausting read. The book, which is in its fifth edition, is on the reading list for...
by William | Book Reviews
The Power of Less: The Fine Art of Limiting Yourself to the Essentials… in Business and Life by Leo Babauta is an abuse of the subheading. How am I supposed to tweet about that? I know, titling a book is hard. My abuse aside, Leo Babauta has collected a good...
by William | Book Reviews
Picture Perfect Posing by Roberto Valenzuela is not a book about the perfect poses, which is almost useless to anyone but the faddist. It’s a book about the building blocks of them and it’s a very effective instructor. Posing, like the rest of photography,...
by William | Book Reviews
I am not a numbers guy. And alas, I can’t say that Financial Intelligence for Entrepreneurs by Karen Burman and Joe Knight made me into a financially intelligent entrepreneur. But it did highlight how much I don’t know and that’s a kind of...
by William | Book Reviews
Co-Creating Change by Jon Frederickson is a book I read on accident after Amazon suggested it and I failed notice the author was not ‘Ron Frederick’, the author of Living Like You Mean It. Mistaken as I may have been, it was serendipity that the book fell...
by William | Book Reviews, Reviews
The True Believer by Eric Hoffer is a modern philosophy classic, originally published in 1951. The book cover to the left, which I found on Pinterest (no you’re not going to find me with a bound up stack of actual paper), is from the 1963 edition. It’s a...
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![The Psychology of Sales Call Reluctance [Review]](http://www.williampetruzzo.com/wp-content/uploads/2015/05/the-psychology-of-sales-call-reluctance-book-cover-779x1024-214441_400x250.jpg)
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![The Education of a Photographer [Review]](http://www.williampetruzzo.com/wp-content/uploads/2015/03/The-Education-of-a-photographer-book-cover-17575_400x250.jpg)
![Photography: A Critical Introduction [Review]](http://www.williampetruzzo.com/wp-content/uploads/2015/03/photography-a-critical-introduction-book-cover-112886_400x250.jpg)
![The Power of Less: The Fine Art of Limiting Yourself to the Essential [Review]](http://www.williampetruzzo.com/wp-content/uploads/2015/02/the-power-of-less-book-cover-768x1024-42069_400x250.jpg)
![Picture Perfect Posing [Review]](http://www.williampetruzzo.com/wp-content/uploads/2015/02/Picture-Perfect-Posing-Book-cover-828x1024-1182972_400x250.png)
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![Co-Creating Change [Review]](http://www.williampetruzzo.com/wp-content/uploads/2015/01/co-creating-change-book-cover-80580_400x250.jpg)
![The True Believer [Review]](http://www.williampetruzzo.com/wp-content/uploads/2015/01/the-true-believer-book-cover-classic-657x1024-116565_400x250.jpg)